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Our approach & strategy

Campaign for Better Transport's vision is for all communities to have access to high quality, sustainable transport that meets their needs, improves quality of life and protects the environment.

Transport is at the heart of our communities. It connects people to jobs, education, public services, shops, leisure activities, and with other people. It’s key to moving goods to where they are needed. As we approach our 50th year, transport is undergoing a transformation.

The ways we work, shop and travel are changing, and this will transform the way we move around and between our cities, towns, and villages. Change has come through flexible working practices, online ordering and home delivery negating the need to make a trip. The younger generation are no longer taking up driving licenses on the scale of previous generations. Private car ownership has become less necessary for many. The prevalence of the smartphone with greater access to information and interaction with services, along with the increased use of shared or rented services are changing the choices that are available and how decisions are made. Technological advancements are fundamentally changing transport.

However, transport can have a detrimental impact on society. Illegal levels of air pollution are damaging people’s health. Transport is the biggest contributor to greenhouse gas emissions in the UK, and the sector is lagging behind others. Passengers’ expectations are not being met on the quality of operations, and in some parts, trust is diminishing and anger is growing when things go wrong.

We want a country where transport connects people with opportunities and places, where the cost of travel is fair (in terms of financial cost and time), and the default choice is to use a sustainable form of transport. 

Crucial decisions are going to have to be made in the coming years. The changes to come should be focused on improving the wellbeing of communities, quality of life and the environment. Our Strategy sets out how Campaign for Better Transport will seek to bring sustainable transport to all.

Image: Mislav Marohnić on Flickr